In the trading business, people who have a vision for your products to not just stay within the borders of South Africa but to include overseas markets, we have a few important guidelines for you before you rush into an unknown colony without any preparation. In other parts of the world, it is a desperate attempt to achieve success.
Three important questions to consider for achieving success in a Trade Business.
Should your Product meet government regulations, country conditions, or preferences?
Government laws and Geographical and some Climatic conditions always taking care of buyer preferences of living when entering a new trade business. Your arrangement to some other country and your marketing strategy for short-term or long-term products will determine the cost.
Exporters always underestimate the influence that religious customs or cultural behavior has on buyers’ behavior, ultimately affecting sales. People differ in how they choose to conduct their lives, making it essential to understand the potential cultural barriers and opportunities within a specific country.
Should you modify your product labeling and packaging?
Product impression, such as its taste or how it looks, maybe a critical thing. Customer’s response may vary from country to country, Depending on the wording and design of the Product, the way you interpret and prioritize it. Even the packaging of the Product can impact a buyer’s behavior. Some frequently asked questions you should ask from your buyers are.
- Labels and instructions may be produced in official or traditional languages if required?
- Does Product complete detail on content and country of origin have to be provided?
- Can we describe weights and dimensions in the local units?
- Are local tastes and knowledge considered?
- Must each item be labeled individually?
Product assembled area, and should you give a warranty?
There are pros and cons of collecting products abroad. However, if you separate the Product for shipment and re-assemble it overseas, this can save you shipping costs. Shipping dissembled products also useful on small spaces, narrow roads, and elevators.
Always keep in mind the terms of a warranty on the Product. The buyer will expect a specific level of guarantee. Expectations and rights for a warranty vary by country, its competitive practices, and the local quality.
To summarize: Culture and most important thing communication play an essential role in the success or failure of a Trading business. That’s why it is important to check your Product and the information on the label in the context of the country you are exporting. Assess whether it will be cheaper to assemble products in South Africa or abroad and decide on a warranty that will be a good fit for the country of export.
Find some good resources, Great training, and understand the terms of custom licenses & foreign terms on Trade Logistics.